IKEA Commercial Brings Back Memories

Most of you have probably seen the following commercial done by IKEA, in which the kid is continually building a fort out of the couch and mom is continually taking it down. Take a look:

I wanted to share this because it reminds me of when my brother and I were younger living in Burlington. We had a family room that was magically transformed into a Sultan’s Oasis (took me moment to come up with something to describe it appropriately). In the commercial, the kid only uses the couch. My brother would construct a tent-like structure with blankets, pillows, couches, chairs and anything else he could find. It would take up the entire room and use every last pillow in the house. It would be constructed on a Friday evening and he and I would sleep there for both nights of the weekend. Takedown was on Sunday. I wanted to share this, well, because my brother is special and I love him for it. This commercial just brought back memories. I guess watching the new show “Touch” has also got me thinking about it. Just wanted to share.

I only wish I had pictures scanned for you, but I will attempt to do so and update the post thereafter. What commercial brings back memories for you?


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